Carlton Fields needed a website that would reflect their team’s extensive legal expertise while making it easy for prospective clients to find the right attorney. We focused on personalization, creating a seamless experience where users could quickly access attorney information tailored to their specific legal needs. We designed advanced search functionality and intuitive navigation, helping users find attorneys based on practice area and location.
The attorney bio pages were revamped to highlight each associate’s relevant experience and personality, encouraging potential clients to make contact. Additionally, we conducted a comprehensive content audit, optimizing the site with strategic keywords to enhance SEO performance.
